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Google Analytics 4 (GA4) properties make it possible for merged measurement of user interactions and occasions in between your site and app. If your mobile app consists of embedded web views, a comparable web app, or web pages that mirror or otherwise extend the mobile experience, you need to use GA4 residential or commercial properties for your Google Analytics measurement technique.

How do events and specifications deal with Google Analytics 4 homes? An event is any distinct action taking place at an unique time associated with a user in your app or on your website, e. g. page_view, add_to_cart, form_submit. You can send out specifications with each occasion. Parameters are extra pieces of metadata that include more context to the event.

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Some parameters, such as page_title, are sent out automatically. In addition to the automatically sent parameters, you can send out up to 25 custom-made criteria with each occasion. For Check it Out -style occasion such as level_up, for instance, you might want to add criteria such as level_number, character_name, and so on. Or, for a content-style event such as content_view, you may wish to add specifications such as article_id, article_title, author_name, author_id, and so on.

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Initial tag setup To start with GA4 homes, configure your mobile app to use Firebase and Google Analytics if you have actually not done so already. Next, enable a web stream for your home in Google Analytics. To ensure your tag has actually been set up properly, confirm that data appears in your Google Analytics Real-Time Reports.

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Google Analytics logs lots of occasions automatically. You do not require to add any code to gather instantly gathered occasion data for your reports. If your app needs to gather additional event information, you can log up to 500 various Analytics event types. There is no limitation on the overall volume of occasions your app logs.

Immediately gathered occasions The worldwide site tag gathers several events and user properties immediately, such as first_visit, session_start, user_engagement, and page_view. Advised occasions Particular events are advised for all apps; others are advised for specific business types or verticals. You should send out recommended events in addition to their recommended parameters, to make sure maximum available detail in your GA4 home reports and to benefit from future functions and combinations as they appear.